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Graphics for the web

By: Richard Lowe, Sat Jun 10th, 2006

One of the early problems on the net was how to display graphics. The first browsers only displayed textual information - the modern browser with it's images, multimedia and plugin's did not exist. Everything was text based.

Now there are hundreds of image formats, although only a handful are actually appropriate for the internet. And to make things even more confusing, there are additional ways to display pictures including Java, ActiveX, Dynamic HTML and so on (although these tend to just display variations on the standard web graphics formats).

And if that wasn't bad enough, email and newsgroups never evolved a real, built-in standard for images. These two formats are text based and have remained so in spite of the changes in browsers and technology. Special encoding technology has been created to allow attachments to be sent with messages. Most of the modern email clients detect this and perform the conversion automatically.

For the web, the dominant formats are GIF and JPEG. BMP (bit mask images) are occasionally used, and the up-and-coming PNG format seems poised to threaten GIF in a few years. The GIF format is perhaps the oldest and most powerful of the formats (except for the limitation of 256 colors), since it supports animation, interlacing and transparency. The other dominant format, JPG, tends to create smaller, albeit fuzzier images.

The three major web formats for graphics are described briefly below.

GIF (Graphics Interchange Format) - This is probably the most widely used format on the internet. It was created by CompuServe in 1987 to display images on their service. Some of the great features of this graphics format include:

- Excellent compression - images created in the GIF format can be optimized to very small sizes.

- Interlacing - Allows images to "fade" in slowly. This is very useful for large images.

- Transparency - The ability to make a color be transparent, allowing the background of the web page to show through.

- Animation - You can tie together multiple images to create animation.

The problems of GIF are:

- GIF uses a proprietary encoding/decoding scheme called LZW (Lempel Zev Welch). This scheme is patented by Unisys, who has been sending out letters demanding compensation from some companies who have created commercial image applications.

- GIF images can only include 256 colors.

JPEG (Joint Photographic Experts Group) - Another very common format on the internet. JPEG (also known as JPG) images use a lossy compression scheme. This means that as you optimize your image bits are removed. When the image is decompressed, the bits are interpolated. This means that as you use greater and greater compression, your image tends to get fuzzier and fuzzier.

This format is best for images with gradients, such as paintings and photos. Images with sharp definition, such as clipart and text, should be saved as GIF or PNG.

JPEG images can often be compressed to smaller sizes than the exact same image in GIF format, although some definition may be lost. Depending upon the image, this may or may not be important.

The main reason why JPEG images would be used instead of GIF is that JPEG's support more than 256 colors.

PNG (Portable Network Graphics) - PNG is a new, up-and-coming format. PNG has all of the features of GIF except for animation, and PNG has the advantage of allowing for more than 256 colors. In addition, the compression algorithm of PNG is public domain and non-lossy (bits of the image are not lost), which makes it superior to both GIF and JPG.

All of the newer browsers support PNG format, including Netscape and Internet Explorer. You should still use this format with caution, as older browsers do not support it at all. Thus, if you use the format you are more-or-less locking out those who have not upgraded their browsers.


About the author: Richard Lowe Jr. is the webmaster of Internet Tips And Secrets. This website includes over 1,000 free articles to improve your internet profits, enjoyment and knowledge. Web Site Address: http://www.internet-tips.net Weekly newsletter: http://www.internet-tips.net/joinlist.htm Daily Tips: mailto:internet-tips@GetResponse.com